Martin & Servera Food Fair

One of Sweden's most well-known brands organizes several events annually in Trippus tools. One of these is the well-attended food fairs that go around the country.

Visit Martin & Servera


Payment solutions
Print on Demand

Event app
Event website
Lead Scanning


Trade show
In-person event

Key numbers

6 500

Visitors per year

5 100

Scanned leads per year





About the event

The market-leading restaurant wholesaler Martin & Servera's "Smak och inspiration" fair brings together thousands of suppliers and restaurant professionals in several locations in Sweden. The food giant's exhibitor is experiencing a marked lift since the start of lead management at the fairs. With the help of our "Lead Scanning" service, exhibitors collect contact information from stand visitors in real time. The result has been a better experience for participants, happier exhibitors and increased sales.

The food fairs Smak-och inspiration is a gathering place for Martin & Servera's suppliers and restaurant professionals around Sweden. The aim of the fairs is to inspire, arouse curiosity and to increase sales for Martin & Serveras and the exhibitors' goods and services. The Sweden tour is visited by thousands of participants every year, which is a central part of the wholesaler's and exhibitors' marketing. For the fair's exhibitors, it has never been easier to obtain hot leads than today thanks to Trippu's Lead Scanning service.

Trippus involvement

Since 2018, the fairs have been administered in Trippus system, largely thanks to the flexibility and overall solution that the tool offers. Lead Scanning has become a matter of course at Martin & Servera's fairs thanks to the added value it creates for all parties.

If we hadn't had Trippus to work with, my desk would have been full of Excel lists with lists of names and people.

Solveig Rettig
Projektledare, Martin & Servera
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